Kurot Sa Puso

How to Craft an Unforgettable Song

2010-11-03T09:46:00.000-07:00

First, the most important thing. Don't buy a book on how to craft an unforgettable song. Chances are, the authors of these books have never come close to creating the shadow of a hit tune (even a minor one) in their lives. So no surprise, there isn’t a single "golden book" that skilled songwriters embrace as THE source of guidance and divine inspiration. In

A "Simple" Wedding in China

2010-03-14T15:33:00.000-07:00

ShanXi was traditionally a very poor region of China until the discovery of vast coal deposits.Have a look at a wedding involving one of the coal boss’ family.OMG !!!Latest BentleyA Ferrari here can only be the escort car!Wedding limo: Rolls-Royce PhantomLamborghiniThe Groom’s housePart of the dowry (cheque, gold bars and gold rice bowl set)The Lambo (second one) is also part of

Itsura ng Mamma Mia

2009-10-25T20:14:00.000-07:00

Almost every other week for the past 1000 years, friends have been egging me to put together a musical a'la Mamma Mia or Across the Universe or Moulin Rouge using the songs I've written for Hotdog. (Along with the kulit was the request to include such classics as B.A.D.A.F Forever, Sa Isip Ko, Ikaw Pa Rin, and other tunes people are unaware that I also wrote and produced.)Nice idea. But easier

Maricar making love...

2009-06-16T21:39:00.001-07:00

Want to be the first to view intimate moments?Here's something for perverts who spend an enormous deal of time looking for the latest scandal photos/videos... checking web links, 24/7... I will give in to your prurient curiosity... but only this once...

ConAss' 1109 is the new 9/11

2009-06-04T12:41:00.000-07:00

20 million Glorious 'thank yous' to the people who made it happen... ABANTE, BIENVENIDO M. "BENNY"6TH District PandacanABLAN, ROQUE R. JR,Ilocos Norte, 1st DistrictAGBAYANI, VICTOR AGUEDO E.Pangasinan, 2nd DistrictAGYAO, MANUEL, SKalinga ProvinceALBANO (III), RODOLFO T.Isabela, 1st DistrictALFELOR, FELIX R. JR.4th District, Camarines SurALMARIO, THELMA

3 News Articles that absolutely make you want to shout...

2009-05-11T23:09:00.001-07:00

Pullout of Edu Manzano’s LBC ad soughtBy Fernan GiananInquirer Southern LuzonFirst Posted 17:16:00 05/10/2009VIRAC, Catanduanes -- The provincial board of this province has passed a resolution calling on the Department of Education (DepEd) and the Movie and Television Classification and Review Board (MTRCB) to cause the correction or pullout of what it said was a “misleading” and “improper”

Just what we need: zero hypocrisy - politicians that embrace corruption openly

2009-04-09T18:26:00.000-07:00

Indian comedian starts pro-bribe party Agence France-Presse NEW DELHI--A prominent Indian comedian is taking aim at the country's notoriously corrupt political elite by starting up his own party that promises to bribe as many voters as possible. Jaspal Bhatti, known for his biting satire on Indian TV shows, unveiled his new party and

Ad Agencies Need to Think More Facebook, Twitter, Less TV

2009-04-09T05:18:00.000-07:00

Union Square Ventures partner Fred Wilson has seen the future, and it's in "earned," not paid, media, which has big implications for marketers, agencies and, of course, the media itself. "There are still a lot of marketers out there buying their media when they could earn it, and earn it a lot less expensively," he said today at Ad Age's Digital Conference in New York. While overall

89 Suburban Myths... that most of us believe in

2009-04-07T15:34:00.000-07:00

Suburban myths are common misconceptions that are uncritically passed on as established truths by "experts" and non-experts alike. Myth 1. We use only 10% of our brain. Myth 2. Prescription drugs are one of the leading causes of death. Myth 3. Most medical treatments have never been clinically tested. Myth 4. Evolution is just a theory. Creationism

Shocking Facts About The Human Body

2009-04-06T17:04:00.000-07:00

It takes your food seven seconds to getfrom your mouth to your stomach. One human hair can support 3 kg (6.6 lb). The average man's penis is three times the length of his thumb. Human thighbones are stronger than concrete. A woman's heart beats faster than a man's. There are about one trillion bacteria on each of

In my next life, I want to be a T-shirt writer...

2009-04-04T04:48:00.001-07:00

Is There a Real Difference Between Authentic and Counterfeit Designer Stuff?

2009-04-03T05:37:00.000-07:00

If you eyes are as bad as your I.Q.... you probably won't be able to tell. .gallery { margin: auto; } .gallery-item { float: left; margin-top: 10px; text-align: center; width: 100%; } .gallery img { border: 1px solid #999999; } .gallery-caption { margin-left: 0; }

In the guise of being a 'satirist', this Hong Kong douche bag wants to be controversial and famous - at OUR expense. Tangnanya!

2009-03-28T16:28:00.000-07:00

I read this article online... and it got me really upset. (That's quite rare for someone who craves for witty stuff to read all the time.) This Chip Tsao fella has crossed the line... and it's time for all of us to unite and work out a plan so that his next meals in this world are spiked with Pinoy saliva, urine and - maybe - some salmonella thrown in for good measure. An eye for an eye! The War

Does Prayer Still Count If a Machine Does It for You?

2009-03-27T15:39:00.000-07:00

By Jeremy TaylorWho says technology is an enemy of religion? For a small monthly fee, a new Internet service called Information Age Prayer will use speech synthesis to verbalize three prayers a day for you.While the company offers no guarantee that God will answer, they do promise the computer-generated prayers will be read at the proper volume and pace, and that your name will be

Love (or Lust) at First Sight Lasts about Eight Seconds

2009-03-25T15:45:00.000-07:00

When a man spots a woman he finds attractive, he holds his gaze for an average of 8.2 seconds. The longer a man's gaze rests on a woman when they meet for the first time, the more interested he is. If it last just four seconds, he may not be all that impressed. But if it breaks the 8.2 second barrier, he could already be in love they say. However the same is not true for women. They

Homes of the Billionaires

2009-03-14T20:54:00.000-07:00

It's no surprise that the world's billionaires live in bigger spreads than the rest of us. But those deep pockets also buy the kind of eye-popping extras that stretch the imagination. It takes a nine-digit fortune to buy a home outfitted with a gold-plated pool, Turkish baths and a 2,500-square-foot gym. You'll find these and other amenities in our annual tour of the homes of the billionaires.

HOW TO TICK PEOPLE OFF

2009-03-13T06:05:00.000-07:00

Leave the copy machine set to reduce 200%, extra dark, 17 inch paper, 99 copies. In the memo field of all your checks, write "for sexual favors." Specify that your drive-through order is "TO-GO." If you have a glass eye, tap on it occasionally with your pen while talking to others. Stomp on little plastic ketchup packets. Insist on keeping your car windshield wipers running in all weather

The Perils of a Catholic Upbringing

2009-03-10T08:06:00.000-07:00

As I walked down the busy sidewalk, knowing I was late for Mass, my eye fell upon one of those unfortunate, homeless vagabonds that are found in every city these days. Some people turned to stare. Others quickly looked away as if the sight would somehow contaminate them.Recalling my old priest, Father Ramon, who always admonished me to 'care for the sick, feed the hungry and clothe the naked,' I

Top 20 Reasons You Logged Into Facebook Today

2009-03-09T15:26:00.000-07:00

By Nick O'Neill Facebook has enjoyed boasting about their highly active users over the past few years. One statistics that they often state is that 50 percent of “active users” log in to the site on a daily basis. Facebook has most definitely changed the way we interact with each other and for many it has become heavily integrated into our daily lives. I

I Luv You Po

2009-03-07T04:48:00.000-08:00

(A very rough English translation for Gilbert Subido and all the Fil-Ams dying to know what the song is all about. You asked for it, you got it… sir!)Your hair is no longer yoursYour teeth swims in a glassYour lips taste like fish sauceMaybe, because you’re avoidingSugar... per doctor's order But don’t worry…It's no big dealCause when I’m with youI weep from so much joyA different kind of joyI

What's Love Got to Do With It?

2009-03-03T05:14:00.000-08:00

Consumers Fall for the Brands That Are First in Their Minds by Al Ries "Love" has become a key ingredient in many marketing programs. Some recent rallying cries: "Get consumers to fall in love with our brand." "Reach their hearts as well as their minds." "Create intimate, emotional connections. Smother them with attention and affection." Does "love" work in marketing?

Advice to Candidates: It’s about making your rival look worse

2009-03-02T16:28:00.000-08:00

It’s very entertaining to see how candidates compete with one another during an election to win votes. A candidate makes a statement, his/her opponent absorbs what was said and re-uses it within a campaign ad or a speech, in a manner which weakens the original statement or intent. The back and forth between the two parties is rapid. A quote from a new interview on TV or print can be integrated

Chinese teen kills self when blind date turns ugly

2009-02-28T15:55:00.000-08:00

Agence France-Presse First Posted 16:39:00 01/05/2007 BEIJING -- A 17-year-old boy in northeastern China was so disappointed with the looks of a woman he met over the Internet that he hanged himself after seeing her face-to-face, state media reported Friday. The unnamed teenager first contacted the woman -- known by her chat moniker "

20 of the Greatest Questions of All Time

2009-02-27T03:41:00.000-08:00

Where is the safest place to stand outside in a thunderstorm? Tall, pointy objects standing alone in an open space are more likely to get struck by lightning but it’s by no means a certainty. Sometimes the flat ground next to a tall tree can be hit. A car or other enclosed metal structure is the safest place to be in a thunderstorm. Failing that, a ditch, trench or group of shrubs

Mental Angle is everything, Joey...

2009-02-25T14:44:00.000-08:00

If I were Joey de Venecia...all I'll need to win the votes isa simple, unforgettablemental picture.(That I won't back off from...)

The Best Thing About Martial Law was… the nightlife and the music scene

2009-02-24T05:45:00.000-08:00

Quick. Before Alzheimer’s sets in… Around this time every year (when it’s time to once again commemorate Edsa1), my mind automatically rewinds to the best deal we ever got from martial rule: the fabulous ‘live’ music scene in Manila. Night after night, you had the finest Pinoy musicians performing at a nearby club – you heard right, every club was nearby since the phrase ‘traffic jam’ didn’t

Curious? Magical Effects for Benjamin Button

2009-02-23T15:46:00.000-08:00

By: Teressa Iezzi It was the movie many wanted to make but nobody dared try—the film adaptation of F. Scott Fitzgerald's story

How ‘Surprise’ Helps Word-of-Mouth and Viral Marketing

2009-02-21T04:56:00.000-08:00

by MakiEmotional engagement is the key to viral marketing success. People share their everyday experiences by communicating them to others in and outside of their network. This social sharing is more rampant when the individuals develop intense feelings like fear, disgust, sadness, joy, anger and surprise. Of all these emotions, surprise is a necessary ingredient which encourages people to pass

My Fearless Oscar Forecast: Slumdog Sweep

2009-02-18T01:07:00.000-08:00

Since it's extremely hard to nail the winning Lotto numbers, I decided to go the safer route and predict the Oscar winners instead.Without a doubt, it's gonna be a Slumdog sweep...BEST PICTURE: Slumdog MillionaireBEST DIRECTOR: Danny Boyle, Slumdog MillionaireBEST ACTRESS: Meryl Streep, DoubtBEST ACTOR: Sean Penn, MilkSUPPORTING ACTOR: Heath Ledger, The Dark KnightSUPPORTING ACTRESS: Viola Davis,

A Brief History of Silver Linings

2009-02-11T15:05:00.000-08:00

With the economy in the tank, it can be tempting to lay low and wait for things to blow over. (Just ask your clients.) But history demonstrates that downturns can provide a perfect environment for innovation. By: Jim Hanas

The Patience of Paolo

2009-02-09T05:25:00.000-08:00

In this era of pre-fabricated everything (homes, film stars, pop artists, boobs and noses), I'm endlessly confounded by the fact that my son, Paolo, seems to be a relic from an era long extinct.Let me explain...When he was 15, I gave Paolo the keys to the fully equipped recording studio in my residence. I had grown tired of working at home (and weary of the daily phone calls to the village guards

The 'Presidentiable' Made of Plastic

2009-02-03T22:37:00.000-08:00

In my years in advertising, there’s one thing that I’ve learned:You gotta be nice to people who work to make you look good – particularly people who make TV commercials for a living. They can be fiercely loyal to you (if you treat them fair) and fiercely critical (if you treat them like… eh, organic fertilizer).Hurt them when they’re working their butts off for you... and they’ll spill the beans

Brought to you by GMA...

2009-01-26T15:58:00.000-08:00

Here we go again: GMA's bright boys (probably without her knowledge/ consent) are hatching yet another 'smart' plan to prop up her moribund popularity.Proven to be inept in endeavors like this, the Malacanang spinmasters can sure use some inspiration to stretch their limited creative artillery. Here are some thought starters...

Ted & Korina for President!

2009-01-26T04:41:00.000-08:00

Why not?This tandem is smart, articulate, witty, brutally frank, generally objective and makes our morning commute a bit more bearable.The duo puts a smile on our faces while we fret about our now-worthless pre-need plans, the lying cast of the Fertilizer Scam, the DOJ-PDEA comedy show, mentally-challenged presidential spokespersons, and all the shame and scandal in government.A joint presidency

The Obama vs McCain Advertising War

2009-01-25T23:09:00.000-08:00

No doubt about it: Obama’s campaign will become a blueprint for modern political advertising. Some stats…$800M – total amount spent by the two candidates ($300M more than 2004)$3M+ – cost of airing Obama’s 30-minute infomercial1,543 – number of McCain ads in a single day in 7 states3,160 – number of Obama ads in the same period/areas3 to 1 – ratio of Obama adspend vs McCain3,000,000 – number of

The :30 TV spot will soon be irrelevant?

2009-01-21T05:18:00.000-08:00

Lessons From YouTube Standing behind a small lectern last March, Barack Obama addressed the nation as his campaign threatened to disintegrate underneath him. His near-40-minute speech on race, now considered one of the pivotal moments of the campaign, was remarkable both for the intelligence it credited to the audience and the depth with which it dealt with the issue. It

The rich are so different from us...

2009-01-19T06:25:00.000-08:00

Pag Mayaman ... Pag Poorita Social user ... Adik Skin asthma ... Galis Potluck ... Pagpag

No Music Like '70s Music

2009-01-17T21:33:00.000-08:00

People (a lot of them, I hardly know) keep asking me why the ‘70s was such a great time for music… and why the era’s tunes are far superior to the music of other decades.I have no answers myself but I suspect that the blossoming of our very own original Pinoy music must have been the result of so much stress during that period: martial law, curfew, a ban on long hair, arrogant soldiers, peer

Dennis’ Fearless Forecast:

2009-01-03T05:46:00.000-08:00

12 THINGS TO EXPECT IN 2009 12. Instant amnesia – an affliction principally identified with Pinoys – will set in once more: folks will forget the Pangandamans, Jocjoc, ZTE, the Euro Generals the way they forgot Garci, Neri, and Sulpicio Lines 11. Election fever will grip the nation: TV campaign spots, cleverly disguised as public service or advocacy ads, will substantially contribute to the

Dennis shares…

2008-12-30T20:41:00.000-08:00

12 Things that the Valley Golfmauling effectively proved12. The pen is mightier than the biggest PR or crisis management budget (Tons of cash cannot buy minds with unwavering conviction – for further validation, go ask several Senatorial bets who spent a fortune in 2007… for nought)11. The noisiest screw gets oiled first10. Most of our politicians – from the most lowly to the most high – are

Careful... careful... with what you post on Facebook. It may haunt you forever.

2008-12-10T16:01:00.000-08:00

Jon Favreau, Barack Obama’s speechwriter, was tagged in a photo of himself groping a cutout of Hillary Clinton on Facebook.

WHY MEN ARE NEVER DEPRESSED

2008-12-03T23:05:00.000-08:00

Men Are Just Happier People.What do you expect from such simple creatures? Your last name stays put. The garage is all yours. Wedding plans take care of themselves. Chocolate is just another snack. You can never be pregnant. You can wear a white T-shirt to a water park. You can wear NO shirt to a water park. Car mechanics tell you the truth.The world is your urinal. You never have to drive to

A 'refresher' idea for Pinoy candidates in 2010

2008-09-06T04:00:00.000-07:00

Listen up... Manny, Mar, Loren, Ping, Chiz.American uber-adman Rich Silverstein recently devised a brilliant idea to refresh voters' memories of the 'sins' and follies of George W. Bush.He didn't resort to expensive TV commercials or newspaper ads.Nor did he use mega celebrities, bouncy jingles or dancing girls.Instead, he did something better: he created posters that acted as... in-your-face

Nobody does emotional advertising quite like the Thais

2008-08-31T06:39:00.000-07:00

When I was growing up in the '70s, Filipinos were unbeatable when it came to creating emotional, KSP (Kurot Sa Puso) advertising.The desired response of getting the viewer or reader to shed a tear (even a microscopic one) or to spend a few seconds reflecting on the message was almost always achieved.Obviously, it was partly due to the fact that, during those days, the copy writing was

The 'B*TCH' word in an obit

2008-08-27T05:45:00.000-07:00

In my many years as a copywriter, I have been drilled by my mentors to make sure that the words that I string together are always crisp and endowed with ruthless stopping power.I guess this was what they were talking about:An obit for a certain Dolores Aguilar appeared in the Vallejo Times-Herald.It was so shockingly brutal that the newspaper received an avalanche of phone calls and emails from

Life is short. Have an affair.

2008-08-25T15:53:00.000-07:00

Ahhh, America: Land of the free, home of the brave... cheating husbands and wives.Ashley Madison is a website dedicated to servicing a niche often overlooked, or even actively avoided, in online dating circles: married people. Although you can join if you're single, the site is geared towards discreet relationships. If you’re already attached, you normally have limited time to spend with someone

The Musical Genius -- Unburdened by Blindness and Autism

2008-08-16T02:02:00.000-07:00

Derek Paravicini is blind and autistic.He is severely disabled yet he can play and remember any tune he hears.Derek, now in his mid twenties, was born premature, at 25 weeks, and weighing just over half a kilogram. As a result of the oxygen therapy required to save his life, Derek lost his sight, and his development was affected too.It later became apparent that he had severe learning

"Paris Hilton for President" Announcement

2008-08-06T16:38:00.000-07:00

Ohhh, ohhh...McCain and Obama need to watch out for some pretty hot competition.

An impassioned Jay Leno comments on...

2008-08-05T05:48:00.001-07:00

President Bush and the Whining,Spoiled, Ungrateful Americans"As most of you know I am not a President Bush fan, nor have I ever been, but this is not about Bush, it is about us, as Americans, and it seems to hit the markThe other day I was reading Newsweek magazine and came across some Poll data I found rather hard to believe. It must be true given the source, right?The Newsweek poll alleges

Revisiting 'Think Different'

2008-08-03T00:36:00.000-07:00

Or why nobody else generatesnear-cult loyalty quite like Apple.

We can learn a thing or two from India

2008-07-30T20:04:00.000-07:00

Just because we hate our leadersdoesn't mean we should stop loving our country. Let's take a cue from India: a nation of over a billion people... communicating in hundreds of different dialects... worshipping countless deities... but one in proudly and passionately professing devotion to country.A big deal? You bet. This 'one-nation-coming-together' gig and the

Creative people can change the world. Here's proof...

2008-07-29T19:20:00.000-07:00

And here are more 'moving' words:A Sampling of PostSecretsPostSecret is an ongoing community art project where peoplemail in their secrets anonymously on one side of a postcard. function verifyRequired() { if (document.icpsignup["fields_email"].value == "") { document.icpsignup["fields_email"].focus(); alert("The Email field is required."); return false; }return true;}Here's a